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Blog

Connecting Artists and Fans in a Socially Distanced World

August 09, 2021

Finding new and innovative ways to connect creators, artists, and fans has always been a part of our DNA.  That effort took on a new and critical resonance in the face of Covid-19. While the global pandemic disrupted our lives, families, and large swaths of the economy, performers and creators faced a unique challenge to… Read More about Connecting Artists and Fans in a Socially Distanced World

Artist Marketing Platform (AMP), Artists, Digital Streaming, Innovation, Music, Pandora, SiriusXM, Songwriters

AMP’s New Track Reporting Feature Gives Artists Even Deeper Insights on Their Pandora Spins

One of AMP’s most popular features, Artist Audio Messages, has now driven over 12 billion listener impressions.

June 30, 2021

Pandora’s Artist Marketing Platform (AMP) pioneered self-serve artist marketing for the streaming era, giving creators a unique view into the ways that listeners were discovering and engaging with their music on Pandora. Since then, AMP has continued to offer creators a growing (and free) suite of easy-to-use online marketing tools that helps artists increase their spins on… Read More about AMP’s New Track Reporting Feature Gives Artists Even Deeper Insights on Their Pandora Spins

Artist Marketing Platform (AMP), Artists, creators, Innovation, Pandora

Capitol Hill Soundtrack May 2021

May 26, 2021

In this edition....

SiriusXM, Pandora and Stitcher celebrate AAPI Heritage Month; Tiktok, SiriusXM and Pandora team up on new, innovative content for each platform; Watch the trailer for Marvel Entertainment and SiriusXM’s first original scripted podcast; SXM Media launches; and SiriusXM and Pandora help eradicate the stigma around mental wellness during Mental Health Awareness Month.

Not a SiriusXM subscriber but want to learn more about our exclusive content? From May 26-June 8, SiriusXM’s Listen Free Event will feature a sampling of over 100 SiriusXM channels including ad-free music of every kind, plus sports, talk, news and entertainment available to non-subscribers on inactive SiriusXM radios in their car and on the SiriusXM app. Go to siriusxm.com/listenfreeevent to learn more.

SiriusXM, Pandora and Stitcher are celebrating Asian American and Pacific Islander Heritage Month with programming across music, entertainment, politics, and sports, as well as spotlighting leaders and changemakers in the community. Tune into specials across SiriusXM channels, including 88rising Radio (ch.305), the first all-Asian, multi-genre music radio channel available across the U.S. Pandora launched a complimentary mixtape, 88rising Radio on Pandora, featuring Asian American artists curated by the trailblazing Asian music label as well as exclusive artist audio messages. And Stitcher’s Earwolf comedy network welcomes comedian Jenny Yang and Top Chef’s Katsuji Tanabe on Spanish Aqui Presents. Click here for the full lineup.

TikTok, SiriusXM, and Pandora are joining forces on new and innovative content curated specifically for each platform’s loyal fans. This summer, SiriusXM will launch TikTok Radio, a full-time music channel presented by TikTok creators, tastemakers, and DJs showcasing trending music and stories behind the songs. Launched this week, Pandora’s TikTok Tastemakers is a series of exclusive hosted playlists featuring popular TikTok creators who will take listeners through their favorite songs with special commentary about their selections, starting with Bella Poarch. Listeners can also stream Pandora’s TikTok Hits Playlist. Learn more and start listening!

Marvel Entertainment and SiriusXM have launched their first original scripted podcast series, Marvel’s Wastelanders: Old Man Star-Lord. The first two episodes will be available starting June 1 on the SiriusXM app, Pandora, Stitcher, and all major podcast platforms. The 10-episode series will be released weekly, kicking off Season 1 of Marvel and SiriusXM’s multi-part Marvel’s Wastelanders podcast series, which will feature other Marvel heroes, including Old Man Wolverine, Old Man Hawkeye, and Grey Widow. Watch the trailer and check out SiriusXM’s Stars (Ch. 109) Town Hall with the cast!

The SiriusXM, Pandora, and Stitcher advertising organizations are now SXM Media. The new group will create a unified sales team powering the audio advertising experience across our three iconic listening platforms, which represent the best in live radio, streaming music, and podcasting. With a reach of 150 million listeners, SXM Media gives brands, creators, and publishers access to the largest digital audio advertising platform in North America. SXM Media will also serve as the exclusive advertising and sales representative for other platforms and podcasters. Read more on the announcement here.

Listen to important conversations on mental health & wellness during Mental Health Awareness Month. SiriusXM channels will be hosting essential discussions and specials focusing on eradicating the stigma surrounding mental wellness, the importance of asking for help, tips for self-care, and more. And Pandora is promoting podcasts aimed at having invaluable conversations about mental health, as well as offering tips on feeling your best, including podcasts with celebrity hosts like The Big Bang Theory’s Miyam Bialik, professional psychiatrists, yoga instructors, and more.

Worth a Read...

– Actor Seth Rogen to tell stories in his own Stitcher podcast

– Music is a Hot New Wall Street Asset

– SiriusXM is Buying ‘99% Invisible,’ and Street Cred in Podcasting

– Pandora Launches “Africa’s Next” Station Mode to Celebrate Africa Day

– What Will Live Entertainment Look Like After Covid-19?

– Podcast Ad Revenue to Hit $2B by 2023, Says IAB

Listen Live: Highlighting the best upcoming live - and livestreamed - music and entertainment events

Live events are returning to DC! With Covid restrictions easing, stay tuned for more upcoming live events in the District.

5/28-30: Diplo, Armin van Buuren & Marshmello lead SiriusXM’s Dance Again Festival with new live DJ sets across four channels

5/28-6/1: Radio Margaritaville (SXM Ch. 24) airs Jimmy Buffet’s first live concert broadcasts in more than a year

5/29: The 43rd Alexandria Jazz Festival returns to Oronoco Bay Park

6/12: Norah Jones performs “Pick Me Up Off the Floor” for a livestreamed audience

6/12: DC-based Jonathan Sloane performs live — and livestreamed — from The Hamilton

6/18 & 19: Tiesto performs two live shows at Echostage

Pandora Trendsetters...

The top artists listeners have been using to create the highest number of stations from over the past week, reflecting the up-and-coming artists are currently trending on the platform. Learn more about the science and subscribe here for our weekly charts.

  1. Masked Wolf
  2. Morray
  3. SPOTEMGOTTEM
  4. Luis R Conriquez
  5. Est Gee
  6. NuBreed
  7. ashnikko
  8. Niko Moon
  9. Foogiano
  10. Surfaces

 

Capitol Hill Soundtrack, Live Music, Newsletter, Pandora, SirusXM, Stitcher

‘It’s Up to You’: Ad campaign to encourage coronavirus vaccination gets underway

Pandora joins campaign, overseen by the Ad Council, billed as one of the largest public education efforts in U.S. history

February 25, 2021

For tens of millions of Americans still unsure about taking coronavirus vaccine shots, advertising industry experts and government scientists have a new message: “It’s Up to You.” That message and accompanying ad campaign — shaped by months of consumer research and backed by more than $50 million in donated funds — is to be unveiled… Read More about ‘It’s Up to You’: Ad campaign to encourage coronavirus vaccination gets underway

Audio Advertising, Digital Advertising, Digital Radio, Digital Streaming, Health, Pandora, SiriusXM

SiriusXM and Pandora Celebrate Black History Month

Specialty programming across SiriusXM and Pandora to spotlight Black achievements and excellence across music, sports, and talk

February 01, 2021

SiriusXM announced new limited-engagement channels and specialty programming as a part of SiriusXM Celebrates Black History Month, beginning today, through March 1. Limited-engagement channels, saluting powerful, pioneering Black artists, Aretha Franklin, Jimi Hendrix, Miles Davis, and recognizing the sounds and artists from legendary record label, Motown, will be available throughout the month of February on the… Read More about SiriusXM and Pandora Celebrate Black History Month

Music, Pandora, Satellite Radio, SiriusXM, Sports
Press Release

SiriusXM Announces Leadership Update

Jim Meyer to Retire as CEO on December 31, 2020 and Become Vice Chairman of the SiriusXM Board of Directors, Jennifer C. Witz, President, Sales, Marketing and Operations, to Become CEO, Entertainment Industry Veteran Sean S. Sullivan Appointed CFO

September 15, 2020

SiriusXM today announced that Chief Executive Officer, James E. Meyer, intends to retire on December 31, 2020. Upon Mr. Meyer’s retirement, Jennifer C. Witz, President, Sales, Marketing and Operations, will become the Company’s new Chief Executive Officer. Gregory B. Maffei, Chairman of the Board of Directors of Sirius XM Holdings Inc. stated, “On behalf of… Read More about SiriusXM Announces Leadership Update

Pandora, SiriusXM

SiriusXM + Pandora Join NIVA, Music Industry Leaders in Urging Congress to Support The RESTART Act

SiriusXM + Pandora joined the National Independent Venue Association and US music industry leaders in a letter urging Congress to support the RESTART Act, which would tailor PPP to work for shuttered businesses that have no revenue, high overhead and no clear timeline for reopening in the wake of the Covid-19 pandemic. Independent music venues… Read More about SiriusXM + Pandora Join NIVA, Music Industry Leaders in Urging Congress to Support The RESTART Act

Congress, Covid-19, Live Music, Music Industry, Pandora, SiriusXM
Press Release

Leading Digital and Tech Platforms Join Ad Council, White House, HHS and CDC to Address COVID-19 Crisis

Digital and Technology Platforms Create Pro Bono Content, Donate Ad Space to Help Share Critical and Urgent COVID-19 Messaging

Ad Council
Ad Council

April 02, 2020

In response to the COVID-19 pandemic, the Ad Council, White House, U.S. Department of Health and Human Services (HHS) and Centers for Disease Control and Prevention (CDC) announced today that they are partnering with leading digital and technology platforms, including Amazon, Apple, Facebook, Google, SiriusXM and Pandora, Pinterest, Snapchat, TikTok, Twitter and Verizon Media, among… Read More about Leading Digital and Tech Platforms Join Ad Council, White House, HHS and CDC to Address COVID-19 Crisis

Health, Music Industry, Pandora, SiriusXM
Press Release

MAJOR MUSIC STREAMING SERVICES AND TECH COMPANIES JOIN MUSICARES® AND THE RECORDING ACADEMY® IN SUPPORT OF COVID-19 RELIEF FUND

SIRIUSXM AND PANDORA, SPOTIFY, TIDAL, AND YOUTUBE MUSIC CONTRIBUTE GENEROUS DONATIONS TO THE MUSICARES® COVID-19 RELIEF FUND

SiriusXM
SiriusXM

April 02, 2020

Leading music streaming and tech companies Amazon Music, Facebook, SiriusXM and Pandora, Spotify, TIDAL, and YouTube Music have announced today they are contributing to COVID-19 Relief Fund affiliated charitable foundation MusiCares®, to support music industry workers in need. The COVID-19 Relief Fund was established to provide monetary support to the thousands of music creators and industry professionals… Read More about MAJOR MUSIC STREAMING SERVICES AND TECH COMPANIES JOIN MUSICARES® AND THE RECORDING ACADEMY® IN SUPPORT OF COVID-19 RELIEF FUND

Artists, Health, Music Industry, Pandora, SiriusXM
Event

Black History Month Celebration With Joe Madison On SiriusXM Urban View

SiriusXM
SiriusXM

February 13, 2020

Members and staff of the Congressional Black Caucus were invited to attend a fireside chat with SiriusXM Urban View Host, Joe Madison. Over 80 people attended the evening event on Thursday, February 6th in the SiriusXM Washington DC office to celebrate Black History month with an intimate conversation about their experience on Capitol Hill, the… Read More about Black History Month Celebration With Joe Madison On SiriusXM Urban View

Pandora, SiriusXM
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