It is all but impossible to miss the signs of the far-reaching impact of the internet: the near-ubiquitousness of mobile phones and other connected devices; the billions of times daily that these devices are checked and the number of hours Americans spend “on screen”; the growth of digital media; the prominent role of social networks in delivering news and connecting people with each other. The internet is also impacting nearly every aspect of business operations, from hiring and sales to logistics and the management of customer relationships to the rise of the internet-fueled “freelance economy.” It sometimes seems as if no aspect of daily life has remained untouched by the digital revolution.
Towards A Better Understanding Of Internet Economics
Internet Association
Richard Adler